[kwlug disc.] RE: Microsoft marketing machine

Charles McColm charlesm at theworkingcentre.org
Thu Dec 21 10:45:36 EST 2006


>Pouring money to gain dominance in a market that, really, isn't much of a
prize.
>Competition will keep new entrants arriving which will keep profit margins
tight.

Well, just look at the X-Box. Microsoft was taking big losses on the XBox
just to gain market share. They were then out of the gate first with XBox
360. I wonder if they were thinking long-range to the 360 back when they
first jumped into the market? It would appear that it might have been part
of their strategy all along, the long game...

Cheers,

Charles




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